Real Men Wear Pink at La Concha | La Concha Resort
Real Men Wear Pink at La Concha Resort

Real Men Wear Pink at La Concha Resort

Recognizing the importance of raising public awareness about breast cancer, La Concha, A Renaissance Resort will join the American Cancer Society’s local campaign, which is called “Real Men Wear Pink”. Mike Rivera, our hotel manager, has taken on the role of host and campaign leader for this project.

“Myself and the entire team at La Concha Resort are committed to the American Cancer Society and its new campaign to prevent breast cancer, which is why we will work hand in hand, giving the extra mile to benefit this noble cause. During the months of August thru October of the current year, we will be carrying out various activities for the hotel employees, our guests and visitors, in order to promote the message of prevention while raising the necessary funds for the Society”, said Mike.

The events developed by La Concha, began on Thursday, August 17 with the Fashion Series Presents: Vive la Vida. During the Per Té show, the hotel’s clients and collaborators were presented with the program of activities to be carried out in support of the cause. Executive Chef Erika Gómez made a special menu, while the hotel’s mixologists presented pink-inspired cocktails, such as Emma’s Miracle (in honor of Emma Sepulveda, the hotel’s collaborator and spokeswoman for the American Cancer Society’s campaign), The Spice Passion, Doña Milagro, Hidden on Vacation and Lady in Pink. A percentage of the profits of the event will be donated to the campaign “Real Men Wear Pink”. Also, the pink drinks will be available for sale daily at the Lobby bar.

Other initiatives that will be taking place at La Concha Resort for the benefit of the “Real Men Wear Pink” campaign are the Pink Coffee Breaks for catered events and the Wear Your Pink days where the employees of the resort will be able to dress using the official shirt of the campaign. Hotel management will assume half the cost of the shirts for employees and the total cost for those employees who are cancer patients or survivors.

In addition, a Health Fair was held on the hotel grounds, under the slogan “Your Health in Your Hands”, where the ACS provided guidance to visitors, sharing valuable information about the disease, as well as selling ACS articles. The health fair offers free mammography exams as well as other preventive health services. This fair will also be held at the sister properties of La Concha Resort managed by International Hospitality Enterprises: Courtyard by Marriott Isla Verde Beach Resort, Condado Vanderbilt Hotel, Hotel El Convento, and the Doubletree by Hilton San Juan.

The management of the hotel is also conducting a raffle, open to the general public, for a stay of 3 days and 2 nights at La Concha Resort. Tickets for the raffle are $ 2.00 and can be purchased at the Concierge Desk. The raffle will take place on Thursday, October 19th.

“At La Concha Resort we feel extremely honored to be able to contribute to this noble cause dedicated to cancer research, education and prevention worldwide. We want to highlight this wonderful effort that we have worked on together with the American Cancer Society, and what better way than to illuminate our emblematic hotel and our spectacular pools in the color pink, as a symbol of Breast Cancer awareness month.”

You too can help this important cause by making a donation to the campaign and help fight Breast Cancer. Join Mike in our efforts, by clicking on the link below!

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